When Wellfleet Insurance, a seasoned player in health and accident benefit plans, decided to enter the voluntary benefits market, the challenge was clear: stand out, or risk blending into the noise of competitors.
Their vision? Build a benefits platform that prioritizes seamless, digital-first experiences for employers and employees alike. And they turned to EIS to bring this vision to life.
Read the case studyThe Challenge: A New Playing Field
Voluntary benefits insurance is a vastly different game from traditional group health coverage. For example, in the area of claims handling, speed, accuracy, and customer communication are critical to building trust and loyalty.
Success depends not only on pleasing brokers and employers but also on engaging directly with consumers. Wellfleet knew it needed a strategy — and technology — to juggle these competing priorities.
They knew legacy systems weren’t going to cut it. They wanted a foundation that could integrate effortlessly with enrollment platforms, eliminate data silos, and power a user-friendly quote-to-claim workflow — a critical factor for customer satisfaction in voluntary benefits.
Why Wellfleet Chose EIS
Wellfleet partnered with EIS to build “Lighthouse,” a custom benefits administration platform designed to redefine voluntary benefits experiences. With EIS OneSuite™, they gained access to:
- Limitless integration capabilities: Lighthouse seamlessly connects with third-party systems for unmatched data fluidity.
- Operational efficiency: Streamlined claims and enrollment processes empower Wellfleet’s team to serve clients better and faster.
- A customer-centric approach: By focusing on the user experience, Wellfleet turned an operational necessity into a competitive differentiator.
Customer-Centric Results That Speak for Themselves
Since implementing EIS, Wellfleet has revolutionized its claims process, achieving an average turnaround time of just one day.
This speed and efficiency have made their claims handling one of the most customer-friendly in the industry.
As Erik Gray, Wellfleet’s Digital Integrations Practice Leader, put it:
“EIS helped us stay true to our mission of delivering customer-centric insurance solutions. This partnership enables us to provide superior support, setting us apart in the market.”
By choosing EIS, Wellfleet didn’t just transform their operations — they reshaped how customers interact with and perceive their insurance provider.
The Takeaway for Ambitious Insurers
What Wellfleet accomplished isn’t just a case study — it’s a blueprint for insurers ready to embrace modern technology architecture to meet customers and employers where they’re at, and subsequently establish themselves as the go-to insurer in their respective markets.
With EIS, the possibilities are endless: faster claims, happier customers, and a coretech platform that evolves as you do.
Let’s talk about how EIS can help you make it happen. Contact us today.
